Sunday, 4 May 2014

Constructing my Contents Page - Part 6


Now that I had satisfied my peers by correcting the majority of errors in my work and focused upon perfecting my conventions so they were powerfully sitting upon the page, the final task I felt was necessary for me was to gain last minute feedback from my colleagues as to ensure all of the flaws had been adhered to, but vitally to see if I could include some final improvements to my elements ensuring they are portrayed in the most effective of lights to the audience and therefore contain maximum reader appeal in terms of position, colour etc.


As you can now easily witness, I had alternated my masthead in the development stages of my cover so that not only was the entire of the name displayed in white against the red rectangle to emphatically stand out considerably to the audiences wandering eye, but most importantly the 'V' itself had been slanted on an angle so it was effectively crashing into the remainder of the text. Although I intended my magazine to be unconventional in the sense that would allow it to be more recognised by the audience when they gazed at it from a distance, essentially this would separate its identity from competing products (such as Q and NME) of the same genre, I still however couldn't allow the 'V' on the masthead on the contents to remain blue, this would cause the continuity to become disconnected which would become problematic, due to the cover and contents possibly appearing as two entirely distinct individual publciations. This could be detrimental to me as I wish 'Void' to be as a whole with all accompanying pages relating to one another in terms of layout, colour schemes, style of images as this would give a clear impression to the audience they all all from the same production. So in an effort to make this identifiable, using my cover image as a a reference point, I identically copied how the masthead was perputrated so that the continuity between the two was made clear by disorientating the letter 'V' on the contents so it too was colliding with the 'oid'. Not only that,  the 'V' was made white to correspond with the personification on the cover and so it wasn't too dis - similar from it to cause any upset. However I still remained slightly unconventional, as the 'V' remained significantly larger then the accompanying text orientated besides it. I still wanted to provide that uniqueness in the magazine and I felt this was the most appropriate way to conduct it without causing too much disturbance in the ultimate look of 'Void'


Now this process was fully complete the contents was officially nearly finished, one slight adjustment had to be made despite this in the form of enlarging the sizing on the main feature headlines, this was suggested by my lecturer as she felt with them being features they ultimately needed more of an impact and presence on the page to be noticed as one of the more important conventions. as these were going to be promoting attention for the stories for my audience to engage with. I began by highlighting one of the article names and increasing its placement to 18pt from 12pt, already I could distinguish a difference to how it had been seen previously, with this as encouragement I readjusted the remainder of the bodies so they too were at a proportion of 18pt. Although this was ultimately a minor modification, the change was startling as when y lecturer came back over to review this her instant comment was that the size had deffinitly improved, this in itself was a major encouragement for me as it appeared my technique was successful. Despite me concluding I had now completed the production of my contents page for my task, my student lecturer brought to my attention a concept I had previously overlooked which could increase the desirability and continuity factor overall in 'Void'. He had identified in past issues of Q magazine he was reading that they had recycled their masthead in the bottom left hand corners of each page, although it was noticeably smaller then previously stated, it was still recognisable to me as an audience member and I perceived it had been employed there to act as a copyright, therefore the company has 'claimed' the content inside as belonging to them which would prevent any competitors from possibly replicating it in an infringement debate. Yet also the constant presence of the masthead acts as a primary reinforcer to the readers, reaffirming the notion of which product they are indulging in, this way it is harder for them to disregard the name and reminds them of its title for the future should they choose to want to purchase another issue of it. As my title was far longer then that of 'Q' which in itself is a solitary letter, I decided the best course of action was to condense down what I already had so that I myself was copying of the single letter principle. With a profound amount of emphasis already directed towards the 'V' in my masthead (on both of its present occasions used it has been differed from the remaining text, either slanted or enlarged in size to reinforce it further), furthermore I presumed that the audience would therefore be able to relate the solitary 'V' with 'Void' as a lot of effort had went into bringing attention to this letter in particular, so much so that I hoped they could reference it back with the full masthead. I followed the same technique as 'Q' by copying the entire of my masthead and pasting it at the bottom left corner of my document, as it was ultimately too large, I resized it using the 'Free tranform' tool for the rectangle and knocking down the placement pt to 8pt for the text. Finally I discarded the 'oid' so just the 'V' occupied the shape, as can be noticed it is still tilted to indicate it was once part of the main masthead located at the top of the page, so the reader can directly contrast between the two to prove the link. With that in essence complete, I believe there is no more significant improvements I can include additionally to my contents and with my lecturers approval I now considered this a finished task out of the three I had to produce. 

No comments:

Post a Comment